Written by John Hackwood on May 7th 2019
Before we decided on whether to provide marketing support for tree service businesses, we went back to basics and took a cold, hard look at the industry. It briefly crossed our mind that perhaps tree contractors could survive perfectly well without any marketing support....
Written by John Hackwood on June 3rd 2019
Marketing is fundamental to your tree service company
Marketing is particularly important in the tree service industry. The reasons for our conviction are founded in our own *SWOT analysis for the US tree services industry here
SWOT findings
To summarize from the earlier blog post on our unique SWOT, the US tree services sector is a lucrative $21bn market. It is also flourishing at a healthy growth rate of 6.7% every year over the last 5 years. Yet the main challenge is the sheer number of small tree service operators. In fact, there are more than 60 on average in......
Written by John Hackwood on June 7th 2019
digital marketing model for a tree service business
As discussed in our first blog post, tree service business owners face a stiff headwind when drumming up business locally. We’re familiar with the 6 main reasons why a proprietor in our industry faces difficulties in attracting a steady, reliable stream of customers.
But I don’t want to dwell on these 6 problems. Instead, I would like to propose a comprehensive solution....

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